The Design

From concept
to reality

Our bikes are conceived and designed for maximum rider benefit. That goes beyond just speed – our bikes are fast, of course, but we look for balanced performance.

We pay huge attention to every part of the ride, balancing often-contradictory requirements. For example, if you want a stiff frame, you need to use more material, either to make higher-volume tube sections or to make tube walls thicker. More material means more weight, so stiffness and weight are always a trade-off. It’s possible to use stronger materials, which let you use less material to get your bigger tubes, but that introduces the additional axis of cost.

It’s a similar story for aero features. A tube with a deep aero cross-section inevitably contains more material than a round tube. It’s a question of balancing the benefits of reducing drag against the weight penalty. Aero tubes are also stiffer along the long axis of their cross-section, which risks compromising frame comfort. We spend a lot of time testing and assessing all these axes of performance to achieve the ideal balance.

We pay particular attention to the ride quality. We very deliberately set out to achieve a feel comparable to the very best steel bikes of the mid 1980s, when steel was the dominant frame material. The geometry, feel and characteristics of the 753 Reynolds frames Mark rode as a pro left a lasting impression on him.

The SwiftCarbon genesis

That was the last generation of steel frames before aluminium, and then carbon fibre, took over as the primary material for high-end road bikes. But Mark was underwhelmed by most carbon fibre bikes, which drove the launch of SwiftCarbon. “My experience had always been not necessarily that good,” he explains. “Numb, slightly over engineered, or very unsettling, twitchy and nervous, hard and unforgiving. People without pre-carbon experience take the handling characteristics as a given for how bikes should feel. Having ridden some of the best steel bikes in the world I knew the benchmark for handling and ride quality was much higher.”

For Mark, carbon fibre had masses of unrealised potential. It was light, and strong, and could, in theory, deliver the best ride attributes of steel in a stiffer, lighter frame. It became our goal to create bikes that combined the undoubted weight and stiffness advantages of carbon with the lively, interactive ride quality of the best steel frames. We wanted comfort and confidence as well as stiffness and low weight – handling and acceleration to win races from frames you can ride all day.

The unique ride feel of a SwiftCarbon frame is such a fundamental part of our philosophy that we have a name for it – equipoise. Equipoise describes the confidence that a rider gets from being totally relaxed and comfortable on the bike. When a bike is predictable yet agile, stiff under power yet damps out road buzz, with spot-on fit for its intended purpose, you feel at home on it. A relaxed rider is an efficient rider, and an efficient rider is a faster rider. The feeling of confidence may be almost subconscious, but the speed will be clear to see.

A unique balance

So how do we achieve this unique balance? With a lot of design, engineering and testing work. The key is to recognise that different parts of the frame are stressed in different ways, both in terms of direction and magnitude. In a hard sprint, for example, your efforts are trying to twist the bike along its length – the head tube is trying to go one way and the bottom bracket is trying to go the other way. Conversely, when you’re in the saddle, vibrations and shocks from the road are transmitted upwards and excessive vibration at the contact points makes for an uncomfortable, fatiguing ride – this must be minimised for greatest efficiency and speed.

This is where the balance comes in. We identify and quantify the stresses and loads at different parts of the frame, and use that knowledge to tune the construction of those zones. We work to enhance stiffness in the appropriate direction while maintaining a balance between stiffness and compliance. Using carbon fibre makes it possible to very finely adjust the characteristics of every part of the frame – the key is to do that while retaining a balanced whole.

An example is the contrast between the high-volume head and down tubes, bottom bracket area and deep chainstays, and the slender seatstays. The backbone of the frame is stiff to make the most of your power. The sections that support your seated weight are engineered for vibration control. It’s the best of both worlds.

All in the details

As well as frame construction, geometry and components have a big part to play. Some bikes have the back wheel pulled in for an ultra-short wheelbase, but we use a slightly longer back end. That adds comfort and stability, with the extra stiffness of the frame – especially in the head tube and bottom bracket – keeping the bike lively on climbs and accurate in turns. And we use 27.2mm seatposts – smaller-diameter posts flex more than large ones, giving an extra element of vibration control.

Our bikes also have a signature look, standing out in the bunch while remaining understated. And characteristic design details are carried across the range – a SwiftCarbon bike looks like a SwiftCarbon bike, whether it’s a road racer, TT bike or MTB. But the key element is, and always will be, the ride.

SwiftCarbon – feel the difference.

Swift Carbon Technology

Finite Element Modelling


EPS Moulding System

Carbon filament

System Carbon

The Design Team


Designed in Holland

Our designer, Rene Baretta’s, great passion in life has always been sport, and in particular cycling. Trained in Industrial Engineering at Delft’s Technical University before entering the cycling industry, Rene’s mix of engineering and graphical talents have been sought after by some of the big names in the world of cycling. His designs have been ridden throughout the international pro peloton, including a Tour de France prologue victory. This gives SwiftCarbon bikes the perfect blend of performance and appearance. “My work with Swift allows me the creative expression and gives me the opportunity to really open up design wise,”  says Rene. “I can break through the conservative barriers and think out of the box with a young and dynamic team.”


Boris Sirmanoff

Engineered in Germany

With over 20 years of experience, Boris Sirmanoff is one of the most sought after composite engineers in the cycling industry. He’s worked with many bike manufacturers, both large and small. Outside of bicycles, Boris has also worked for the likes of BMW and Volkswagen. If you haven’t heard of Boris, it’s because most of his work goes unnoticed. He thrives on the hidden details, the under-the-skin work that makes for products that we have complete confidence in. As well as composites engineering, one of Boris’s key areas of expertise is in test methods and systems, ensuring that our products are safe as well as high performance. His great pride in his work drives us to improve, to refine and to rethink constantly.